Drug-free
Innovation
Problem
88% of U.S. adults now have of metabolic risk and experience increase in body fat, loss of muscle, low energy, decline in well-being, and chronic disease. Many feel stuck with their genetics, and drugs only offering short term fixes.
Data not Drugs
Data not Drugs® began as an Olympic innovation project inspired by founding advisor Dr. Eric Topol, and led by Sky Christopherson, to improve performance through data, not drugs.
The origin story of GOLD AI was told by the feature length film Personal Gold. The film shows how drug-free innovation helped win Olympic medals. Acquired by Netflix, it received international distribution by Canopy, and was broadcast prime-time to an estimated 10 million people during the following Olympics.
A common reaction to over 70 screenings was “How can I do this in my life?”
Olympic Project Team
"There's only a small component here that's actually genetic. It's been overestimated."
- Eric Topol, MD, GOLD AI’s Olympic Project advisor
Behaviors, his team concluded, mattered considerably more than the field had assumed.
Health for All
Olympic athletes are among the world’s healthiest individuals because of many of the same daily behaviors that improve health for everyone.
Our patented engine applies these proven patterns to deliver personalized coaching at scale.
Small actions, huge results.
Pleiotropic Benefits
Just like a pebble creates ripples in a pond, simple behaviors, at the right times, can have profound downstream effects on your wellbeing.
By incorporating GOLD health’s time-based model into your daily routine, you're unlocking a cascade of thousands of pleiotropic benefits from improved mood and energy levels to better body composition and performance, to enhanced cognitive function and longevity.
Win your Day.
GOLD AI is a fully scalable personal health and fitness coaching system to programmatically generate real-time, fully scalable AI Avatar coaches based on real Olympic athletes and coaches.
Science
Olympic Innovation + Tier 1 Peer Reviewed Science + Your Data. Our evidence model integrates the latest scientific research from our world-class scientific advisory board with decades of on-the-ground wisdom using Olympic athletes' real-world trial and error experiences. This gives us an unprecedented advantage over other fitness platforms.
Our AI coaching engine is protected by 6 issued U.S. patents, combining decades of Olympic performance innovation with peer-reviewed science to deliver personalized health recommendations at scale.
First CGM for Olympic sport
Example discoveries
Example GOLD data insight. The first use of continuous glucose monitors (CGMs) and wearables in Olympic sport made possible by advisor Rich Yang, revealed diet and lifestyle factors affecting non-diabetic athletes on the US Women’s Cycling Team. These insights drove personalized adjustments to fueling, recovery, and sleep—boosting training output and contributing to medal-winning performances at the London Olympics.
Sleep temperature & performance
Example discoveries
Example of a GOLD data insight: Using the first consumer EEG sleep tracker ‘Zeo’ made possible by Dave Dickinson for an early discovery of room temperature and deep sleep. This insight was used to cool the sleeping temperatures of athletes using a water-cooled mattress topper to increase deep sleep to enhance recovery, which increased training output, eventually helping win medals at the London Olympics.
